Jason Falls: Understanding and Implementing Social CRM

“Social CRM is being hocked by monitoring services, market research firms, traditional sales software and — if you can believe it — Twitter applications. Brand managers, marketing managers and agencies everywhere are anxious to get them some of that social CRM, by golly. Sadly, most of them don’t even know what CRM stands for.”

“There are a lot of companies out there who claim they have a good Social CRM tool. I’m sure several of them will jump in the comments and lay it on thick. But one that I’ve been experimenting with I really like is JitterJam.”

Read Jason’s Social Media Explorer blog post here.

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JitterJam Delivers Comprehensive Consumer Social Profiles to Brands and Marketers

Launches 2.0 Release with Jitterater™ Social Rating Engine and Other Key Enhancements

(PRWEB) Bedford, NHAugust 10, 2010JitterJam™, a leader in social marketing software, today announced the availability of its 2.0 release with Jitterater™, JitterJam’s social rating engine. JitterJam’s new release makes it even easier for businesses, brands and marketers to discover new voices on the Social Web, immediately identify and engage those who are potential influencers and advocates for their brand, and develop trusted relationships with existing and new consumer contacts. JitterJam’s intelligent database integrates Jitterater data with collected social account, demographic, communications history and consumer preference information to provide the brand with a comprehensive social profile for each of their contacts.

JitterJam’s 2.0 release includes the following new and enhanced features:

  • Jitterater Social Rating Engine. Jitterater estimates the influence and reach of individuals and assigns a numerical rating for each person based on the various elements of their social profile, including Twitter and Facebook accounts, blogs, websites, etc. Integrated throughout the JitterJam platform, brands can use Jitterater data to identify key influencers, determine which individuals to target for their outreach and campaigns, prioritize their engagement activities for new voices found on the Social Web, and measure the full impact and reach of each of their communications and campaigns. Jitterater rating and reach data for each individual is also displayed on social search results, enabling brands to review search results and sort by the most influential individuals.
  • Enhanced Make Me Happy™ Permission Marketing Functionality. JitterJam’s groundbreaking permission marketing system has been further enhanced by the ability to create and save multiple, customized Make Me Happy permission pages. Brands now have the ability to serve unique permission marketing forms tailored to the individual requirements of each channel, campaign or target segment. They can easily integrate the forms into their Web site and Facebook page or link to the forms hosted by JitterJam.
  • Hot List. Brand mentions, direct communications, and potentially damaging conversations are placed in the forefront, making it fast and easy for the brand to access and address the most critical communications.
  • Streamlined User Interface. JitterJam’s powerful new navigation and display features highlight most important tasks and the most relevant and critical communications, enabling businesses to focus on the conversations, people and functions that are most relevant and valuable to their social marketing process.
  • Enhanced Metrics. JitterJam’s analytics have been expanded to include “buzz” for each social search, topic or source and each channel within each of those categories. Trends have been expanded to identify individuals who retweet and share content on Facebook and to provide data on overall brand impressions across the Social Web. All analytic graphs are easily downloadable, enabling businesses and agencies to easily report on the results and progress of their social marketing efforts.

“JitterJam streamlines the process of social marketing and allows businesses and agencies get the most out of their efforts” of JitterJam said Ric Pratte, President and CEO of JitterJam. “The addition of Jitterater and the other enhancements in the 2.0 release inject greater intelligence into our social profiles and give marketers the exact tools they need to develop meaningful and profitable relationships with the social consumer.”

“Jitterater helps us make sense out of the myriad of comments flying across the Social Web,” said Dave Perks, Director of Social Media of Semester at Sea® and Institute for Shipboard Education. “The JitterJam social profile brings all the data that I want or need to a single, easily accessible place. But beyond that profile are the tools I need to target and market to those unique individuals that are most likely Semester at Sea candidates and to measure the results of those efforts. JitterJam is truly a unique and powerful platform.”

“JitterJam just supercharged its social marketing platform with the 2.0 release,” said Clay Fernald, Publicity & Promotions Manager at Middle East Nightclub. “JitterJam’s platform and the new Jitterater system make it easy for us to identify and engage the most relevant and influential voices on the real-time web. JitterJam makes social marketing faster and more efficient for us—giving us a huge time advantage over time-consuming manual processes. Better yet, we’re quickly building information about our customers’ preferences—allowing us to keep them informed of events that are specific to each individual’s tastes and interests. JitterJam, you DO make me happy!”

JitterJam’s 2.0 features are commercially available as part of the overall JitterJam platform and are delivered as Software as a Service (SaaS). Packages start at $290 per month.

About JitterJam
JitterJam is a comprehensive web-based Social CRM system that integrates social media, e-mail, and mobile marketing with an intelligent contact database and the tools needed to turn social conversations into trusted customer relationships. Consumer-facing businesses, brands, agencies and consultants are using JitterJam to develop their social contact database and drive return on investment for their integrated marketing efforts. JitterJam is headquartered in Bedford, NH. For more information on JitterJam and to immediately sign up, visit www.jitterjam.com.

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JitterJam Helps Brands Get Closer to Their Facebook Fans

Launches a Host of New Facebook Marketing Capabilities


(PRWEB) Bedford, NH — July 13, 2010 — JitterJam™, a leader in Social Marketing software, today announced the availability of a group of Facebook marketing features and an embedded JitterJam Facebook application all aimed at helping brands and businesses develop close relationships with their Facebook contacts. JitterJam’s unique Facebook capabilities enable businesses to drive deeper engagement with consumers, originate and manage their content and communications, create and execute marketing campaigns to their contacts, and generate a measurable return on their Facebook marketing efforts.

JitterJam’s Facebook capabilities are centered around five core areas:

  • Facebook App for Consumer Opt-In. JitterJam’s Facebook app creates a Connect tab on a brand’s page that integrates with JitterJam’s Make Me Happy™ permission marketing system. Page visitors can specify what kind of information they’d like to receive, their preferred contact channels and addresses (including email, mobile, Facebook and Twitter), and their desired frequency of communications.
  • Facebook Marketing Database. In addition to the Facebook app, JitterJam uniquely captures data and builds intelligence on each contact that posts to or comments on a brand’s Facebook wall. The intelligence helps the brand determine which contacts are most engaged with the brand, segment the database and market to targeted segments of their contacts.
  • Consumer Engagement. JitterJam makes it easy to find or originate content and post it on the brand’s Facebook wall as well as respond to comments and wall posts by contacts—all from the JitterJam platform.
  • Marketing Campaigns. Businesses can easily post and track special offers to their Facebook wall or create targeted campaigns to individual contacts. Cross-channel campaigns can help determine which communications channel drives the highest response and revenue.
  • Measurement and ROI. Track the growth and engagement of your audience, the effectiveness of your offers and messages and see how Facebook is enhancing your brand and driving new business.

“Businesses and brands are flocking to Facebook to deepen their connection to their customers, but they have limited data about their Facebook contacts and few ways move beyond light relationships with those contacts,” said Ric Pratte, President and CEO of JitterJam. “JitterJam paves the way for brands to strengthen their relationships, develop connections within and outside of the Facebook channel, and directly connect and market to those people. JitterJam is a game-changer for Facebook Marketing.”

“We were thrilled to see JitterJam’s new Facebook features and put them into immediate use with our client National Fix and Flip Network,” said Alex Gebhardt, Chief Social Strategist with Inside Media Networks. “JitterJam has allowed us to put real intelligence behind our client’s database and extend that into our social networks. Now, not only can we integrate our social, email, and mobile marketing with our outbound efforts, we can also better learn how our contacts would like to stay in touch. The Facebook app was easy to setup, and better yet we can use the same form on our website and all our contact data and preferences are instantly stored in our JitterJam database.”

“We are proud to be one of the early adopters of JitterJam and were happy to provide insight and feedback from our clients to make the product absolutely unmatched,” said Walter Elly, Director of Internet Marketing at MicroArts Creative Agency. “We see JitterJam—especially the new Facebook features—as a huge competitive advantage for our firm.”

JitterJam’s Facebook app and capabilities are commercially available as part of the overall JitterJam service. Packages start at $290 per month.

About JitterJam
JitterJam is a comprehensive web-based Social CRM system that integrates social media, e-mail, and mobile marketing with an intelligent contact database and the tools needed to turn social conversations into trusted customer relationships. Consumer-facing businesses, brands, agencies and consultants are using JitterJam to develop their social contact database and drive return on investment for their integrated marketing efforts. JitterJam is headquartered in Bedford, NH. For more information on JitterJam and to sign-up for a free trial, visit www.jitterjam.com.

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JitterJam Integrates iContact Into the JitterJam Social Marketing Platform

Brings Social Media Marketing, Mobile Marketing, and an Intelligent Contact Database to iContact Users

Durham, NC (Vocus/PRWEB ) May 18, 2010 — iContact, an industry leader in email marketing services for small and mid-sized businesses, and JitterJam, a pioneering social marketing software provider, today announced a partnership to help businesses build trusted relationships with their current and potential customers.

This collaboration combines iContact’s feature-rich email marketing solutions with JitterJam’s unique social media, email, and mobile engagement platform and intelligent contact database. Businesses now have the ability to easily create multi-channel campaigns on a single platform using their existing iContact email lists and templates along with the contacts they’ve cultivated across other social and mobile channels.

“We were looking for an email marketing partner that provides powerful features and capabilities for our customers and a world-class API for deep integration with our platform,” said Ric Pratte, President and CEO of JitterJam. “iContact provides JitterJam customers with all the tools they need to easily create impactful email marketing campaigns along with their social media and mobile outreach, and the integration makes it easy for current iContact customers to expand their marketing outreach to the real-time web seamlessly and without having yet another silo of customer data.”

JitterJam is a comprehensive web-based integrated social marketing platform for multi-channel engagement and marketing. Its rich feature set includes social monitoring and engagement through Twitter, Facebook, email and FriendFeed; email marketing integration with iContact; mobile marketing through a native text messaging campaign tool; multi-channel message and campaign creation, scheduling and measurement; the Make Me Happy™ permission marketing system; and much more. JitterJam’s capabilities enable businesses to develop trusted relationships with their current and potential customers, and to communicate with them through the channels they most prefer.

“We are pleased to partner with JitterJam to provide our customers with the ability to integrate iContact functionality with social media and mobile marketing. JitterJam’s unique capabilities will help businesses develop deeper and more trusted relationships with their contacts,” said Jeff Taylor, Director of Business Development for iContact. “Email continues to be a cornerstone for businesses to drive consumer engagement and adoption, and we’re proud that JitterJam selected iContact for deep integration into their revolutionary platform.”

The iContact integration has been completed and is commercially available for use within the JitterJam platform.

About JitterJam
Founded in 2008, JitterJam empowers consumer-facing businesses to leverage social marketing and have it perform in concert with their other marketing initiatives. JitterJam is a comprehensive platform that integrates social media, e-mail, and mobile engagement with an intelligent contact database and the tools needed to turn social interaction into new opportunities for revenue growth. JitterJam is headquartered in Bedford, NH. For more information on JitterJam and to sign-up for a free trial, visit www.jitterjam.com.

For media inquiries, contact Margaret Donnelly, VP of Marketing & Business Development, Margaret.donnelly(at)jitterjam(dot)com or 603.782.4909.

Connect with us via Twitter @jittergram, via the JitterJam LinkedIn Group and our Facebook Fan Page.

About iContact
With more than 63,000 customers, iContact provides email marketing for SMBs and non-profits. iContact allows for easy creation of email newsletters, surveys, and autoresponders. Market leaders like Intuit, Vonage, Symantec, International Paper, LG Electronics and ReMax, use iContact to build stronger relationships with their customers and prospects at a fraction of the cost of traditional marketing methods.

iContact, designed for the Small Business market is available at www.iContact.com; iContactPlus, a suite of custom and managed services designed for mid-sized organizations, is available at www.iContactPlus.com.

For media inquiries, contact Chuck Hester, APR, Communications Director,
Chuck(at)iContact(dot)com or 919.459.1451.

Visit us on Twitter @iContactCorpiContact Linkedin Group, and our Facebook Fan Page.

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JitterJam Selected as Finalist for the 2010 MITX Technology Awards

Recognized for Outstanding Advancements in Marketing / Customer Relationship Technology

Apr 30, 2010 (PRLog) – Bedford, NH – JitterJam™, a leader in social marketing software, was named a finalist in the 7th Annual MITX Technology Awards. The MITX Technology Awards recognize emergent and innovative technologies developed in the New England area, as well as the individuals and organizations responsible for driving these advancements. The Massachusetts Innovation & Technology Exchange (MITX) is the country’s premier Internet business and marketing association.

“The MITX Awards showcase the most innovative companies and technologies in New England, and we are honored to be recognized for our achievements,” said Ric Pratte, President and CEO at JitterJam. “The JitterJam platform represents a significant advancement over today’s marketing tools and technologies. Our unique combination of social marketing tools, analytics and an intelligent contact database provide businesses with the ability to manage the complete consumer trust cycle—from initial touch to engagement, from engagement to advocacy. We are proud to be an innovator in consumer marketing and relationship management.”

JitterJam’s web-based social marketing platform enables companies to turn social conversations into trusted customer relationships. JitterJam integrates social media, e-mail, and mobile marketing with an intelligent contact database and the tools that turn social interaction into new opportunities for revenue growth. JitterJam’s groundbreaking combination of social listening and engagement, automated contact database development, multi-channel marketing tools and analytics brings true ROI to social engagement by enabling companies to develop the deep one-to-one customer relationships that consumers expect in today’s marketplace.

“Being named a finalist in the MITX Technology Awards is an important achievement,” said Kiki Mills, president of MITX. “This recognition translates into increased exposure with media, industry analysts and investors, and provides them a higher profile in their industry. We congratulate all of the finalists on their achievement and wish them luck in the competition.”

Finalists represent the spectrum of innovation in New England’s technology sector, demonstrated by eleven categories at this year’s awards, which include: Analytics and Business Intelligence, Cloud Computing, Devices, E-Commerce/Alternative Retail, Marketing/Customer Relationship Technologies, Mobile Application, Mobile Infrastructure, Online Advertising, Rich Media, Social Media, and Technology Enablers.

JitterJam will be recognized with the other finalists in the category of Marketing/Customer Relationship Technology at an awards ceremony attended by the region’s top technology and business professionals. Winners will be announced at the ceremony at the Boston Marriott Copley Place on Wednesday, June 2, 2010.

In addition to being selected as a finalist for their category, finalists are eligible for a ‘Best of’ award and for a ‘Promise’ award, which recognizes start-up companies whose emerging technology solutions show promise to make a significant business impact.

The MITX Technology Awards program is sponsored through the generous support of: The Atom Group, DLA Piper, LEWIS PR and PricewaterhouseCoopers. Creative partners include: Corey Machanic, Height&Hands, massAV, and PJ Moore: Brand Design & Strategy.

About JitterJam
Founded in 2008 as JitterGram Inc., JitterJam empowers consumer-facing companies in the mid- to small-business market by putting the sophistication and power of multi-channel integrated marketing within their reach. JitterJam, the company’s revolutionary product, is a comprehensive tool that integrates social media, e-mail, and mobile engagement with an intelligent contact database and the tools needed to turn social interaction into new opportunities for revenue growth. For more information or to instantly sign up for JitterJam’s services, go to http://www.jitterjam.com.

About MITX
The Massachusetts Innovation & Technology Exchange (MITX) is the region’s premier professional organization for the Internet business and marketing industry. Reaching more than 7,500 professionals in New England, MITX is the community for thought leadership, building business relationships and professional training and development. Members of the MITX community take advantage of events, sponsorships, speaking opportunities and networking to make business connections and exchange ideas. With more than 60 events annually, MITX provides its members with the opportunity to promote their companies to targeted audiences and provides a valuable forum for networking with other likeminded peers to source potential business leads, partnerships, ideas, and funding. MITX is headquartered in Cambridge, MA. Visit us at http://www.mitx.org.

JitterJam, JitterGram and Turning Conversations Into Customers are registered trademarks or trademarks of JitterJam.

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JitterJam Now Available on the Google Apps Marketplace

Adds Social Marketing Platform to the Google Apps Marketplace, Integrates with Google Apps

Bedford, NH (PRWEB) April 28, 2010 — JitterJam™ is pleased to announce it has added its social marketing platform to the Google Apps Marketplace™, Google’s online storefront for Google Apps™ products and services. JitterJam is an integrated, multi-channel social marketing platform focused on developing and deepening customer relationships from light touch social connections into qualified prospects all the way into committed customers and lifelong advocates. The platform combines social media, e-mail and mobile marketing tools on top of an intelligent contact database.

“JitterJam is committed to easy to implement, easy to use, easy to succeed, web-based solutions that businesses and marketing agencies can utilize anytime, anywhere. So, integrating with Google Apps was a logical choice for us,” says Ric Pratte, President and CEO. “We’ve made it extremely easy for Google Apps customers to get a powerful, web-based multi-channel marketing application that works seamlessly with their Google messaging and collaboration applications.”

JitterJam is a comprehensive integrated social marketing platform for multi-channel engagement and marketing. Its rich feature set includes social monitoring and engagement through Twitter, Facebook and FriendFeed; e-mail marketing integration with Constant Contact and MailChimp; mobile marketing through a native text messaging campaign tool; tracking of campaigns on a per-message basis; multi-channel message creation and scheduling; targeted campaign creation and management; a multi-channel opt-in system; and much more.

“We are very excited to have JitterJam in the Google Apps Marketplace,” says Scott McMullan, Google Apps Partner Lead for Google Enterprise. “Software vendors like JitterJam are helping us build a rich ecosystem of integrated applications that work seamlessly with our platform, allowing IT administrators to leverage the benefits of cloud computing and extend Google Apps to meet more of their business needs.”

The product’s integration with Google Apps allows users to sign on to JitterJam with a Google account or Google Apps e-mail address; to connect to Google Calendar to record all scheduled and delivered JitterJam outbound communications and promotions; and to flow e-mails received through a Gmail inbox with JitterJam’s powerful database and communications tools. JitterJam is part of the Sales & Marketing solutions in the Google Apps Marketplace.

The Google Apps Marketplace makes it easy for more than 2 million Google Apps customers to discover, purchase and deploy integrated business applications and related professional services. By integrating with user account and application data stored in Google Apps, these cloud applications provide a simpler user experience, increase business efficiency, and reduce administrative overhead. To learn more, visit google.com/appsmarketplace.

About JitterJam – Founded in 2008, JitterJam empowers consumer-facing businesses to leverage social marketing and have it perform in concert with their other marketing initiatives. JitterJam is a comprehensive platform that integrates social media, e-mail, and mobile engagement with an intelligent contact database and the tools needed to turn social interaction into new opportunities for revenue growth. JitterJam is headquartered in Bedford, NH. For more information on JitterJam and to sign-up for a free trial, visit www.jitterjam.com.

###

JitterJam, JitterGram and Turning Conversations Into Customers are registered trademarks or trademarks of JitterJam.

Google, Google Apps Marketplace, Google Apps, Gmail, Google Talk, Google Calendar, Google Docs, Google Sites, and Google Video are trademarks of Google Inc.

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JitterJam Launches Integrated Social Marketing Solution on OpSource Cloud

Mar 29, 2010 08:00 ET

Time to Market, Scalability Key for Delivering Real-Time Marketing to the Real-Time Web

SANTA CLARA, CA–(Marketwire – March 29, 2010) –  OpSource™, the leader in enterprise cloud and SaaS hosting, today announced that JitterJam™ has selected OpSource Cloud™ to help deliver a new generation of sophisticated marketing solutions to small and medium businesses and the marketing, advertising and PR firms that service them. JitterJam chose OpSource Cloud because of its scalability and fast time to market. OpSource Cloud, available for purchase by the hour from www.opsourcecloud.net, is the first cloud computing solution to bring together the flexibility, availability and community of the public cloud with enterprise-class security, performance and control.

JitterJam is a revolutionary multi-channel marketing platform that launched on March 15, 2010. JitterJam integrates social media, e-mail, and mobile engagement with an intelligent contact database. It includes full integration with OpSource Billing CLM™ for customer on-boarding, automated billing and collections, and full self-service account management. The solution was fully integrated with and deployed on OpSource Cloud’s servers in less than eight weeks.

“It was critical to find an operational partner that could accelerate our time-to-market while bringing significant added value to our product and our customers,” said James St. Jean, Chief Technical Officer, JitterJam. “OpSource offered the most flexible computing platform for our SaaS product while providing significant pre-built infrastructure to manage the operational, billing, metering, invoicing, and collections needs of our solution.”

Forrester Research predicts the market size for social media marketing will be as large as email marketing by 2012, at more than $1.6B per year. It also predicts that the market will grow at 34 percent per year, three times the rate of growth of email marketing. “Given the huge addressable market and growth potential, deployment on a cloud platform was our only choice as we needed the cloud’s scalability and fast time to market,” said Ric Pratte, CEO, JitterJam. “OpSource was able to deliver for us, with the features we needed and on our timeline, as demonstrated by our reaching full production integration and deployment in less than two months.”

“With its explosive growth trajectory and always-on nature, social media is the perfect cloud application,” said Treb Ryan, CEO, OpSource. “There is a huge potential market for solutions like JitterJam, and we look forward to scaling with them as they grow.”

About OpSource Cloud

OpSource Cloud offers companies the true Cloud, combining the availability, flexibility and community of the public Cloud with the security, performance and control that the enterprise demands. OpSource Cloud is now in public Beta and available for on-line purchase by the hour from www.opsourcecloud.net.

Its features include:

Best of the Public Cloud

Easy online sign-up with infrastructure provisioning in minutes
Pay by the hour and only for what you use, with no commitment (unless so desired)
Community resources for sharing and collaboration, third party add-ins and configurations
Web interface plus complete set of APIs

Enterprise Security & Compliance

Virtual Private Clouds with user-specified public Internet connectivity
Unique customizable security for firewalls
User-level login/password and access control
SAS 70 Type II Audited Cloud
One hundred percent uptime SLA

Enterprise Performance

Multiple private networks on demand for multi-tier architecture
Guaranteed sub-millisecond latency between systems
Industry standard technology including VMware, Cisco, EMC, Microsoft and Red Hat
User selectable server configurations

Enterprise Controls

Centralized control and billing
Master and departmental management and controls
Sub-account permissions and budgeting
Complete reporting
24X7 phone support plus online community support and ticketing/status tracking

About JitterJam
JitterJam empowers consumer-facing companies in the mid- to small-business market by putting the sophistication and power of multi-channel integrated marketing within their reach. JitterJam is a comprehensive tool that integrates social media, e-mail, and mobile engagement with an intelligent contact database and the tools needed to turn social interaction into new opportunities for revenue growth. JitterJam is headquartered in Bedford, NH. For more information on JitterJam and to sign-up for a free trial, visit www.jitterjam.com.

About OpSource

OpSource™ provides complete cloud operations, infrastructure and services for companies of all sizes, from Software-as-a-Service (SaaS) ISVs to the enterprise, with hundreds of applications, millions of users and billions of transactions supported daily.

OpSource Cloud™ is the first cloud to bring together the flexibility, availability and community of the public cloud with the security, performance and control the enterprise demands. Emphasizing security, OpSource Cloud provides enterprise users with a Virtual Private Cloud within the public cloud, allowing them to determine their own degree of Internet connectivity. For more information, visit www.opsourcecloud.net.

OpSource On-Demand™ empowers SaaS ISVs to bring enterprise-class Cloud solutions to their end-users by quickly and securely delivering their applications and services over the Web. Going far beyond full-featured managed hosting, the comprehensive, award-winning Cloud operations solution includes the application and database management, compliance and business services that are necessary for on-demand business success.

Headquartered in Santa Clara, Calif., OpSource has cloud and web application delivery centers in Virginia, London and Bangalore. For more information about OpSource, visit www.opsource.net.

OpSource, OpSource Cloud, OpSource On-Demand, and the OpSource logo are trademarks of OpSource, Inc. All other trademarks and company names mentioned are protected by their respective owners.

For additional information, please contact:

Eileen Conway
OpSource, Inc.
650-245-9015
econway@opsource.net

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JitterJam Enables Businesses and Agencies to Drive Measurable ROI for Social Marketing

Launches Integrated Multi-Channel Marketing Platform, Changes Company Name

Bedford, NH (PRWEB) March 22, 2010 — JitterJam™ today announced the public availability of its revolutionary new multi-channel marketing platform that integrates social media, e-mail, and mobile engagement with an intelligent contact database. JitterJam’s groundbreaking combination of social listening and engagement, automated contact database development, multi-channel marketing tools and analytics brings true ROI to social engagement by enabling companies to develop the deep one-to-one customer relationships that consumers expect in today’s marketplace.

“Tools today focus on the conversation,” said Ric Pratte, President and CEO at JitterJam. “The JitterJam platform goes way beyond by enabling companies to focus on people. At its core is a sophisticated consumer database that automatically collects contact information and personal interests and measures a contact’s degree of engagement. Businesses now have the power to capture and use this data to pinpoint the most receptive audiences.”

JitterJam has just emerged from beta testing, where a host of clients were able to take advantage of this unique product while providing priceless feedback on how to improve it.

”JitterJam has taught us the value of social engagement,” said Perry Dowst, President of Jetboil. “In three months of using JitterJam, we doubled our number of Facebook fans and launched our Twitter presence. Our customers have opted-in to receive information and promotions through e-mail, text messages, Twitter and Facebook. We have far greater reach than we ever had before!”

“While few companies question the need for some sort of effective community engagement strategy, measuring that effectiveness (ROI) remains elusive,” said Rich Price, New Media Specialist at Select Design. “JitterJam provides clear data that can help shape a deliberate approach to social media and community building, as well as measure which marketing initiatives are sparking conversation.”

“Our summer season is coming up, and JitterJam is an essential part of our overall marketing strategy,” said Chris Lockwood, Director of Marketing for Meadowbrook U.S. Cellular Pavilion. “We love the versatility of the platform and the ability to more deeply engage our customers!”

JitterJam is a comprehensive integrated marketing platform for multi-channel engagement and marketing. Its rich feature set includes social engagement through Twitter, Facebook and FriendFeed; e-mail marketing integration with Constant Contact and MailChimp; mobile marketing through a native text messaging campaign tool; tracking of campaigns on a per-message basis; multi-channel message creation and scheduling; targeted campaign creation and management; a multi-channel opt-in system; and much more.

Pricing for JitterJam starts at $290 (US) per month for up to 7,500 social contact points. To sign up for a trial, please visit www.jitterjam.com.

In conjunction with the new product launch, JitterJam changed its company name from JitterGram® to JitterJam. This name change reflects the company’s evolution from a mobile marketing tool to a comprehensive multi-channel integrated marketing platform.

About JitterJam
Founded in 2008 as JitterGram, Inc., JitterJam empowers consumer-facing companies in the mid- to small-business market by putting the sophistication and power of multi-channel integrated marketing within their reach. JitterJam, the company’s revolutionary new product, is a comprehensive tool that integrates social media, e-mail, and mobile engagement with an intelligent contact database and the tools needed to turn social interaction into new opportunities for revenue growth.

# # #
JitterJam, JitterGram and Turning Conversations Into Customers are registered trademarks or trademarks of JitterJam.

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JitterGram Wins NH Business Resource Center Award

“Savvy shoppers are using their cellphones to rack up savings thanks to a local company that is paving the way in social mobile marketing. By “helping people save money and helping businesses make money,” Jittergram has been named the New Hampshire Business Resource Center’s “Innovation Rocks!” award winner for the month of January.”

“In just two short years, Jittergram has revolutionized the way that social mobile commerce is conducted,” said New Hampshire Division of Economic Development Interim Director Roy Duddy. “Consumers can sign up to receive offers from only the businesses that they select and businesses can utilize a non-traditional marketing approach that is both creative and measurable. This is an extremely convenient and time saving way to do business.” Read more on the NHEconomy Blog

SwANH Honors JitterGram with Rookie of the Year Award

“Each year SwANH recognizes leaders in New Hampshire’s software and information technology industries. These awards celebrate companies new to the industry and companies that have shown leadership in the industry with unique and cutting edge technologies. The Rookie of the Year Award recognizes a new company that has the potential for making a significant impact on the software industry.” Read more on the SwANH website