JitterJam® Social CRM

By Ric Pratte (@RicPratte) | Nov 12, 2010
Published on CMS Wire

Businesses are using the openness of the real-time web to engage and interact with consumers to enable a new level of personalization. These businesses have already realized that consumers are in the driver’s seat of the brand relationship, and cultivating that relationship by serving the social consumer’s needs will go much further than simple messaging and brand impressions.

Social media has created a new type of communications channel where people openly discuss and share their activities, moods, likes, whereabouts and interests. Where this once was shared in face-to-face encounters amongst friends, social networks now enable the open sharing — and re-sharing — of information, opinions and consumer-generated brand messaging. How can businesses harness this information and create a powerful knowledgebase and improve community relationships? Through a Social CRM (SCRM) system.

Read the entire article on CMS Wire

The Inbound Marketing Summit is an annual conference where the online marketing community gathers to solve today’s marketing and business communications challenges. This event features the brightest minds in the business, including world-renowned authors and practitioners, as well as leaders from some of the companies already using the new tools and strategies. This fast-paced and information-packed event is your check-up on your existing business communications strategies, and your prescription for the coming months.

Using Social CRM for Rich Customer Engagement

Ric Pratte, President & CEO of JitterJam (@ricpratte), gave this presentation on Using Social CRM for Rich Customer Engagement at the Inbound Marketing Summit in Boston. Thanks to @ActiveEdgeTeam for recording and publishing the presentation!

IMS Podcast

Also check out the Inbound Marketing Summit podcast including an interview of Margaret Donnelly (@mwdonnelly) JitterJam VP Marketing & Business Development, by @berniebay of Find and Convert.

Did you attend IMS? Did you find it valuable? Let us know what you think!

Oct 19, 2010

A panel of judges on behalf of the NH High Technology Council (NHHTC) selected eight semi-finalist companies vying for the opportunity to win the 2010 Product of the Year award.

The semi-finalist companies are as follows: Warner Power, Hypertherm, Ektron, JitterJam, GSSI, Skyscan, Travel Brains My Tour Guide, and VGO.

Read the full Press Release here

“Social CRM is being hocked by monitoring services, market research firms, traditional sales software and — if you can believe it — Twitter applications. Brand managers, marketing managers and agencies everywhere are anxious to get them some of that social CRM, by golly. Sadly, most of them don’t even know what CRM stands for.”

“There are a lot of companies out there who claim they have a good Social CRM tool. I’m sure several of them will jump in the comments and lay it on thick. But one that I’ve been experimenting with I really like is JitterJam.”

Read Jason’s Social Media Explorer blog post here.

“Savvy shoppers are using their cellphones to rack up savings thanks to a local company that is paving the way in social mobile marketing. By “helping people save money and helping businesses make money,” Jittergram has been named the New Hampshire Business Resource Center’s “Innovation Rocks!” award winner for the month of January.”

“In just two short years, Jittergram has revolutionized the way that social mobile commerce is conducted,” said New Hampshire Division of Economic Development Interim Director Roy Duddy. “Consumers can sign up to receive offers from only the businesses that they select and businesses can utilize a non-traditional marketing approach that is both creative and measurable. This is an extremely convenient and time saving way to do business.” Read more on the NHEconomy Blog

“Each year SwANH recognizes leaders in New Hampshire’s software and information technology industries. These awards celebrate companies new to the industry and companies that have shown leadership in the industry with unique and cutting edge technologies. The Rookie of the Year Award recognizes a new company that has the potential for making a significant impact on the software industry.” Read more on the SwANH website